Introducing Biometric Testing For Large Groups
Interactive Video Productions has expanded its neuroscience offerings to include MobiLAB™ Neuro powered by NeuroLynQ.
Less invasive and more cost-effective than traditional biometrics technology, MobiLAB™ Neuro captures captures heart rate (attention) and skin conductance (arousal) measures for up to 45 participants simultaneously, in real-time.
Monitor individual metrics and aggregate metrics across a single session and the life of the project to identify trends of attention and arousal.
Quantitative Applications
- Video Ad Testing
- Pilot Testing
- Movie Screening
Qualitative Applications
- Focus Groups
- Product Testing
- Mock Jury Trials
- Ad Testing
- Concept Testing
IVP’s MobiLAB™ Neuro Lab includes a full-time technician who works with you to deliver key research data captured and presented clearly and professionally for your client.
